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Saturday, September 10, 2011

BRANDED: Tom Brady Apparently Loves UGGs!

Depending on your age, gender, fashion sense, and NFL affiliation, you will either be horrified or ecstatic to hear that Tom Brady and UGGs have finally come together. The New England Patriots quarterback is featured in a new ad for the Australian shoe brand, in an attempt to boost its popularity with American males. That may not quite work, notes Rebecca Cullers in Adweek, but certainly any and all teen girls who catch the commercial “are totally going to swoon when Tom breaks out his final smolder.” 

On Gawker (headline: "Tom Brady Wears UGGs, Haha, Loser"), Hamilton Nolan is even less impressed, and guesses that Tom Brady isn’t actually wearing the dreaded footwear (in most of the ad, you only see a pair of UGGs-clad feet). "I bet he was like 'Look, I'll do your UGG ad for a billion dollars but no way am I actually putting a pair of UGGs on my feet, even though I am the world's biggest metrosexual. That's not even manly enough for me, and look at my haircut.'"

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