SAN FRANCISCO—January 21, 2019—Bospar, the San Francisco-based boutique PR firm that puts tech companies on the map, today released data from its second annual San Francisco Naming Day Survey. This year, the agency took an international view to the problem plaguing San Francisco residents: hearing visitors use the nicknames “Frisco” and “San Fran.”
This is timely: on January 30, 1847, Mayor Washington Allon Bartlett issued a proclamation renaming Yerba Buena to San Francisco, believing it would be good for business to take on the name of the well-known San Francisco Bay. The San Francisco Museum & Historical Society, a non-profit organization dedicated to the preservation, interpretation and presentation of the history of San Francisco, plans to hold a special noon event at its location at the Mechanics Institute Building at 57 Post Street, Suite 614, on January 30 this year to commemorate the day San Francisco got its name.